Newsletter Analytics That You Can Action
Know exactly how your newsletter performed and the content that resonated with readers.
No matter where you share your newsletter, it gets tracked.
See exactly what's happening with your newsletter, in real time
- Dashboard updates with engagement in real time
- Track opens, clicks and click-through rate across every send
- Understand readership by channel, location and device type
- See social shares and how content is being spread
- All your key metrics in one place, live, as they happen
View Your Analytics Dashboard
Visual heatmaps to see what your readers actually click
- Visual click maps show exactly which content is engaged with
- Heatmaps highlight your most popular content at a glance
- Identify what's working and what's being ignored
- Use engagement data to inform how to continually improve
- Know which content, CTAs and sections drive the most action
Explore Click Maps and Heatmaps
Full analytics, No Matter Where You Send From - Even Gmail and Outlook
- No matter where you send, Publicate tracks all your metrics
- Full open, click and engagement tracking on every Gmail send
- Full open, click and engagement tracking on every Outlook send
- Build in Publicate, send from anywhere, get full analytics automatically
- Publicate is the only email builder that offers analytics on any send, sent from anywhere
Analytics No Matter Where You Send
Track newsletters analytics across Internal platforms
- Analytics across Slack, Teams, SharePoint, Confluence, Microsoft Viva and more
- Share any newsletter as a fully responsive web page
- Track opens, clicks and engagement on any internal channel
- Embed your newsletters on internal pages, get full analytics
- One newsletter, shared everywhere, full analytics in one place
Share and Track Across Internal Channels
Track newsletters shared on social media
- Share your newsletter as a web page to any social channel
- Track opens and engagement across LinkedIn, X, Facebook and more
- See exactly how many people read and engage with your newsletter
- Understand which social channels drive the most engagement
- All social metrics alongside your email analytics in one dashboard
Share and Track on Social Media
Compare newsletters and find what works
- Identify trends and performance across time periods, teams or topics
- Select up to 12 newsletters and view performance side by side
- Compare opens, clicks and engagement across any group of newsletters
- Surface your top-performing content and understand why it worked
- The only newsletter platform with built-in comparative analytics
Compare Newsletter Performance
Understand your audience with poll and survey analytics
- Analyse responses from polls and surveys embedded directly in your newsletter
- See sentiment, feedback and vote data in your analytics dashboard
- Understand how your audience feels about content, not just if they clicked it
- Use feedback data to improve future newsletters
- All poll and survey results sit alongside your engagement data in one place
Add Polls and Surveys to Your Newsletter
Why other tools leave you in the dark
No Other Export-Based Tools Offer Analytics
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Beefree, Stripo, Chamaileon, Unlayer are all export-based
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Usually to get analytics you have to send using an ESP like Mailchimp
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Which means you are locked into sending through that platform
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Publicate offers full analytics and tracking, no matter where you send
Most Platforms Only Track Email — Not Every Channel You Share To
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If you share to Teams, Slack, SharePoint or social media, you get no data
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You have no idea how many people read it, clicked it, or where they came from
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Publicate tracks every channel; email, internal platforms and social, all in one dashboard
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One newsletter, shared anywhere, tracked everywhere
No Other Tool Offers Comparative Analytics
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Most analytics tools show you analytics of one newsletter at a time
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You can't compare a group of newsletters side by side to understand trends
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With Publicate, you can compare the performance of up to 12 newsletters
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It's the only cross-newsletter performance comparison in the market
Ready to understand your newsletters properly?
Join thousands of organisations measuring their newsletters with Publicate
